Xstatic Communication

Client: Xstatic Communication
Title: Embrace the Urban in You
Objective: Create awareness and enhance the overall perception and image of urban living through various types of media, with focuses on print publications and intense community involvement.


Business Identity

Xstatic Magazine Insert
Print

Detroit Area Council Boy Scouts of America

Client: Detroit Area Council Boy Scouts of America
Title: It's Better Outside
Art Directors: Vessela Valcheva and Linus Parr
Objective: Create awareness and increase enrollment for the DACBSA


Guerrilla
• 2008-09 Student Silver District Six ADDY® Award Winner.
• 2008 D Show Award Winner, Detroit, MI.
• 2008 College One Show Exhibition, New York City, NY.


Interactive Billboards
• June 2009, CMYK Magazine Issue #44 Publication




Cinema Slides

Pure-Go

Client: Pure-Go

Title: Out to get you

Art Director: Vessela Valcheva

Illustrators: Daniel Krawczynski and Jackie Zimmer

Objective: To introduce Pure-Go to the consumer


Print

Guerrilla

Web banner

Microsite

Curves Fitness Center

Client: Curves Fitness Center
Title: Believe in Yourself
Illustrator: Vessela Valcheva


Print




Television:30

Doritos

Client: Doritos
Title: Graphications
Objective: Create 11x17 print ads targeting the Doritos Lover.

Indy Racing League

Client: Indy Racing League
Title: Taking it to the Streets
Objective: Create awareness for the IRL among 18- 34 years of age


Freestanding Outdoor Panel


Guerrilla Advertising

Resort Bojana, Bulgaria

Client: Resort Bojana
Objective: Create a business identity for the newly build Resort Bojana, which is located in the heart of Stara Mountain, Bulgaria.

English Translation: Resort Bojana. My place for relaxation.

Miranda's

Client: Miranda's
Advertising Agency: The Concept Factory
Creative Director: Brian West
Junior Art Director/ Designer: Vessela Valcheva

Benchmark Optical

Client: Benchmark Optical
Advertising Agency: The Concept Factory
Creative Director: Brian West
Junior Art Director/ Designer: Vessela Valcheva

Think and Do Partners

Client: Think and Do Partners
Advertising Agency: The Concept Factory
Creative Director: Brian West
Junior Art Director/ Designer: Vessela Valcheva